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Usama M. Fayyad, Ph.D.

Usama M. Fayyad, Ph.D.

Chairman & Founder, Open Insights and Inaugural Executive Director of the Institute for Experiential AI @ Northeastern University. First Chief Data Officer at Yahoo!. Former Global CDO, Barclays Bank. Founding Exec Chairman @ Oasis500

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Tag: Marketing Sherpa

Articles 
April 10, 2003September 16, 2016

Allrecipes Uses Metrics Tracking to Increase Ad Sales 40%

Posted By: Usama 0 Comment Marketing Sherpa

SUMMARY: Are your Web site metrics reports either so “lite” or so vastly detailed that they are close to useless? Get inspired by this

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Articles 
November 5, 2001September 16, 2016

How to Prep Your Site for Holiday Shoppers: 35 Tips to Raise Sales

Posted By: Usama 0 Comment Marketing Sherpa

SUMMARY: During last year’s November – December holiday season, $12.5 billion was spent online. This year there are more online shoppers than ever before.

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Recent Posts

  • AI, Generative AI, and the Real World: The What and How and the 7 Secrets of Making AI Work in the Enterprise. Invited Talk at The Lucy Family Institute for Data & Society, University of Notre Dame, November 7, 2024.
  • Building Your AI Roadmap with GenAI Technologies. Speaker at AI Fundamentals for Business Execs, June 18, 2024
  • How AI Shapes the Future of Technology with Usama Fayyad. Podcast by Jean Ginzburg
  • Panel: Generative AI in Finance. ODSC East 2024 Conference, April 23-25, 2024, Boston
  • The Double-Edged Sword of AI in Finance. Invited Talk at Re-Work AI in Finance Summit New York 2024 on April 18, 2024
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