Marketers throw around terms like “dig deeper” and “data mining” all the time. But before online advertisers get to the point of tracking, optimizing,
Chairman & Founder, Open Insights and Inaugural Executive Director of the Institute for Experiential AI @ Northeastern University. First Chief Data Officer at Yahoo!. Former Global CDO, Barclays Bank. Founding Exec Chairman @ Oasis500
Marketers throw around terms like “dig deeper” and “data mining” all the time. But before online advertisers get to the point of tracking, optimizing,