Selects digiMine for Web Site Analysis and Data Mining

digiMine Builds and Deploys Solution for Critical Insights and Decision Support in Record Time

Bellevue, WA (January 22, 2002) – digiMine™, Inc., a leading provider of data mining business solutions, today announced it has deployed a customized Web analytics and data mining solution for, the official Web site of the Xbox™ video game system from Microsoft. With digiMine eBusiness Analytics, Xbox gains analytic decision support for the design and development of, in order to create the best experience for site visitors and help fuel the tremendous enthusiasm for its products. Through its managed service solution for warehousing, analyzing and reporting on Web site usage data, digiMine was able to process high volumes of data and deliver actionable business intelligence to Xbox in just five days.

“We needed a high-powered analytics and data mining solution very quickly,” says Don Hall, director of “It was apparent that digiMine’s approach was the right fit for us, based on their service model for taking on the data management infrastructure and delivering powerful, intuitive analytics that help us make the right decisions for It was impressive to see digiMine produce what we needed in such short order.”

To meet the enormous demand and interest in Xbox, Microsoft provides to support consumers at all stages of the Xbox experience. Key to the success of is accurate, up-to-date understanding of how visitors are using the site content and applications. By providing the metrics, trends and patterns of site usage via Web-based data mining and analysis reports, digiMine eBusiness Analytics delivers critical decision support for effective Web site strategies. As a result, management can continually enhance the site and provide the best visitor experience.

“Xbox is an incredible, world-wide phenomenon and is an essential part of the excitement,” says Nick Besbeas, chief strategy officer at digiMine. “It is gratifying to know that Xbox management has entrusted digiMine with the crucial role of providing analytical decision support and business intelligence for its Web site strategies. digiMine is thrilled to add another globally recognized brand name to our list of marquee customers.”

About Xbox
Xbox ( is Microsoft’s future-generation video game system that delivers the most powerful games experiences ever. Xbox empowers game artists by giving them the technology to fulfill their creative visions as never before, creating games that blur the lines between fantasy and reality. Xbox is now available at the estimated retail price of $299.99. More information on Xbox can be found online at


About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and Internet technologies for personal and business computing. The company offers a wide range of products and services designed to empower people through great software – any time, any place and on any device.


About digiMine
digiMine is setting new standards for the delivery of powerful data mining and analytics. Our managed data mining solutions transform raw data into actionable business intelligence for more profitable marketing campaigns, sales interactions and customer relationships. Our solutions are powered by a managed data warehouse and delivered via the Internet, providing fast deployment, a low total cost of ownership and outstanding return on investment. For additional information about digiMine call (425) 460-5000 or visit the company Web site at

©2002 digiMine, Inc. All rights reserved. digiMine and are trademarks of digiMine, Inc. All other marks are owned by their respective entities.

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